Is there truly no limit to Gap’s marketing genius? Following last month’s promotion of the CFDA/Vogue Fashion Fund white shirt campaign, the Gap Artist Editions collaboration with the Whitney Museum and its current Biennial features a series of contemporary artists including Chuck Close, Jeff Koons, Marilyn Minter, Kiki Smith, and more. These will be available from May 13 at Gap stores in the United States, Canada, England and Gap’s online shopping. The retail price will be between $28-$38.